top of page


I promise, whenever possible:

  1. to conduct all my dealings with you in absolute dignity, respect, honesty, confidentially, and as an equal; I respect and hold your vision – even when the going gets tough and you lose sight of it, I never will. I will be honest – even if it’s difficult or uncomfortable, I will always be straight with you.

  2. always to conduct myself with integrity, responsibility and accountability;

  3. always to attend all meetings on time;

  4. always to answer the telephone at the agreed time;

  5. always to be prepared for your coaching call;

  6. to treat all information discussed with you or written to you with confidentiality: I will not divulge any part thereof to any third party, according to the Data Protection Act 1974/1998 amendments (excluding the police or a legal body);

  7. to be committed to both the spirit and the letter of any agreements made with you;

  8. always to ask in advance for written permission from you before releasing your name as referee;

  9. not to defraud, misrepresent, deceive or mislead you;

  10. to recommend the services of other institutions or professionals if appropriate to your outcomes; these services are offered without liability, obligation or redress to my company or myself;

  11. to lift the bar just when you thought you had reached it;

  12. to share with you all my knowledge, skills, experience and expertise where appropriate and when I deem necessary;

  13. to challenge any self-deceptions that hinder your progress towards your ultimate outcomes;

  14. to give you all the assistance, help, support, encouragement and guidance in fulfilling the outcomes or objectives agreed with me.

  15. I will challenge you when needed – old beliefs, habits and behaviors are often deep-seated.  We’ll uncover the underlying reasons you’re stuck and set up more useful and helpful habits together.

  16. I will support you – I’m on your side and my passion is to see you succeed. I’ll champion you and support you every step of the way.

  17. I will curate and tailor the information – you’re an individual with individual needs and the last thing you need is more information, you need the right information and the right actions for you.

  18. I will make it fun – it can feel so heavy for so long and I’m here to make the process fun, light and as easy as I can.

bottom of page